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monday.com

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Monday.com Ltd.
Formerlydapulse (2012–2017)
TypePublic
Nasdaq: MNDY
IndustryProcess management, project management software, productivity software, team management
FoundedFebruary 2012; 14 years ago (2012-02) (as dapulse)
Founders
  • Roy Mann
  • Eran Zinman
Headquarters
Tel Aviv
,
Israel
Key people
  • Roy Mann (co-CEO)
  • Eran Zinman (co-CEO)
ServicesProcess management, project management software, productivity software, team management, customer relationship management, collaborative software
RevenueIncrease US$1,232 million (2025)[1]
Increase US$−1.7 million (2025)[1]
Increase US$118 million (2025)[1]
Total assetsIncrease US$2.11 billion (2025)[1]
Total equityIncrease US$1,246 million (2025)[1]
Number of employees
3,155 (2025)[1]
Websitemonday.com

Monday.com Ltd. (styled in lowercase as monday.com) is an Israeli software company based in Tel Aviv. It develops work management software.[2] The platform was launched in 2014 and then relaunched in July 2019.[3][4]

History

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The company began in 2012 as DaPulse, before renaming itself Monday.com in 2017.[5][6] Its product was initially developed on Wix.com since 2010,[7] before spun off as a separate startup in 2012, with Wix as its first customer and supporter.[7] DaPulse raised $1.5 million in seed funding that August,[8][9] before commercially launching its product in 2014.[10]

The company went public on June 10, 2021,[11] As of 2025, the company reported it had 2,508 employees, and was serving over 245,000 customers.[1] Co-founders Eran Zinman and Roy Mann serve as co-CEOs.[12]

In February 2026, monday.com's stock dropped 21% amid broader investor concerns about agentic AI tools potentially disrupting traditional SaaS work management platforms, in what was termed "SaaS-Pocolypse".[13]

In June 2026, the company launched Monday Ventures, a venture capital firm investing in Israeli technology startups.[14]

In July 2026, monday.com fired twenty-percent of its work force.[15]

Product

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Monday.com develops work management software,[16] with no code development features.[17][18][19]

The company uses agentic AI, including a context aware AI assistant, and AI-based workflow and coding tools.[20][21][19]

See also

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References

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  1. 1 2 3 4 5 6 7 "monday.com 2025 Annual Report (Form 20-F)". SEC.gov. U.S. Securities and Exchange Commission. March 13, 2026.
  2. ↑ Zaveri, Paayal (February 5, 2020). "Hot productivity startup Monday.com is making a bet on helping non-developers build apps to manage any kind of project, without coding". Business Insider.
  3. ↑ Konrad, Alex (July 30, 2019). "Israel's New Top Unicorn: Monday.com Hits $1.9 Billion Valuation With $150 Million Raise". Forbes.
  4. ↑ Megan Hernbroth, monday.com, a proudly unprofitable workplace productivity tool reaches $1.9 Billion valuation with $150 Million Series D, Business Insider, July 30, 2019
  5. ↑ Konrad, Alex (July 11, 2018). "Israeli Startup Monday Had To Change Its Name To Crack The U.S. Now Its Team Software Is Worth $550M". Forbes. Retrieved May 24, 2021.
  6. ↑ Peterson, Becky (November 12, 2017). "The project management startup dapulse is changing its name because people kept making fun of it". Business Insider.
  7. 1 2 Shontell, Alyson (August 1, 2012). "Standing On Its Own, Wix Spin-Off Dapulse Scores $1.5M Series A For Its Internal Communications Tool". TechCrunch. Retrieved May 20, 2025.
  8. ↑ O'Hear, Steve (August 1, 2012). "Standing On Its Own: Wix Spin-Off daPulse Scores 1.5m Series A For Its Internal Communications Tool". TechCrunch.
  9. ↑ O'Hear, Steve (June 23, 2016). "Dapulse closes $7.6M Series A for its project management SaaS". TechCrunch. Retrieved May 24, 2021.
  10. ↑ Eliran Rubin, מאדריכלים ועד חברות היי-טק: DaPulse גייסה 25 מיליון דולר כדי לעזור בניהול הארגון, The Marker, April 6, 2017
  11. ↑ "Monday.com Shares Jump at IPO, Minting a New Cloud Software Billionaire in Israel". Forbes. June 10, 2021. Retrieved June 10, 2021.
  12. ↑ Lemkin, Jason (December 1, 2024). "Who is Eran Zinman | Co-CEO of SaaS Leader Monday.com". SaaStr.
  13. ↑ Muir, Don. "$300 Billion Evaporated. The SaaS -Pocalypse Has Begun". Forbes. Retrieved June 7, 2026.
  14. ↑ "monday.com launches $200m venture capital arm". Globes. June 15, 2026. Retrieved June 20, 2026.
  15. ↑ "Israeli tech firm monday.com to lay off fifth of workers", Haaretz.
  16. ↑ Newman, Jared (February 23, 2022). "With apps for forms and whiteboards, Monday.com is building a suite". Fast Company. Retrieved May 5, 2026.
  17. ↑ Zaveri, Paayal. "Hot productivity startup Monday.com is making a bet on helping non-developers build apps to manage any kind of project, without coding". Business Insider.
  18. ↑ Miller, Ron (February 4, 2020). "Monday.com 2.0 workflow platform lets companies build custom apps". TechCrunch.
  19. 1 2 Kerner, Sean (February 10, 2025). "Inside Monday's AI pivot: Building digital workforces through modular AI". VentureBeat. Retrieved May 5, 2026.
  20. ↑ Hookway, Paige (April 20, 2023). "monday.com to incorporate transformative AI capabilities in 2023". Startups Magazine.
  21. ↑ "Monday.com debuts AI tools to help users build, automate and execute work". Silicon Angle. July 10, 2025.
[edit]
  • Official website
  • Productivity tool Reviews
  • Business data for Monday.com Ltd.:
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